Developing tools and assets that support product positioning, retail success, and revenue growth. Designed to strengthen sell-in, enhance customer understanding, and drive conversion across channels.
Lola Soap - Messaging, Benefits & Conversion Framework
Lola Soap - Product Positioning & Merchandising
Lab Pro x Excelta – Product Marketing & Sales Enablement Asset
VitaliTea – Retail Expansion & Leasing Strategy
MVL - Global Brand & Marketing Strategy